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Why Podcast?

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Podcasting's cool. Sometimes, it can be a great marketing tool. But that's not true all the time, and podcasting is certainly not for every marketing plan. Sure, we've been covering podcasting both as marketing and an ad medium here at ClickZ. It's been fun watching companies use this simple, very low-cost syndicated audio channel to innovate and spread their messages. Complete Article

- link to Why Podcast? -
Last update: 08/04/2005

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